Friday, August 1, 2008

Niche marketing, Could Mean 10K In A Weekend: PartI

Identify Your Niche Market It Could Mean 10K In A Weekend: PartI

Niche marketing, what does it means?

A niche marketing is a specialized market. A market that is tailored to a limited range of products, service and/or people. The advantages of niche marketing are clear. One true benefit is when you focus your business through niche marketing, you will become better at your work.

But first you must identify your niche market. Niche markets are small distinguishable areas of the market that will be the most profitable for you and your industry.

The secret to identifying your niche market is to find a small but profitable area of the market. A strong profitable niche works to your advantage because it is highly focused and targeted to specific needs. Having a true niche will also build your confidence, both in your marketing strategies and in your business in general.

I am one of the lucky few and like me I hope you will be able to identify your niche at the end of this article.

Marketing to a particular niche will also make you more credible to prospective clients.

Once you have been able to identify your niche, your name will circulate around to prospective clients more quickly, as well. If you focus your marketing on a specific clientele, those customers will be more likely to remember you and your products and services. If you hook them in and get their initial business (and do a credible job), repeat customers and referrals may start coming your way.

Another big benefit to niche marketing comes when you look at your profit margin.

The secret of the Best Niche, is really not that much of a secret. It's simple.
SELL To Those That Have The Money!!
Find a niche that spends and spends big.
You can't sell a Rolls Royce to guy with a Ford budget. It just don't work.

Niche, niche, niche. That is the buzz word on the Net today. The mantra is find a niche, do this, do that, make a ton of money. Well the truth of the matter is, just like the old gold rush, by the time you find out about a great money making niche, so has a 100,000 others. You end up shoulder to shoulder in that virtual gold field, digging, and digging. The sad part is that by the time you get there most of the nuggets are gone.

Most internet marketers are banging their heads on their computers trying to sell a $49.00 dollar product to some other would be "internet marketer" who ain't got 49 cents in his paypal account. And then they wonder why they can't make a living on the "Net.

The best way to make a living on-line is to get off-line. Yes the money is Off-Line.

Niche, niche, niche. That is the buzz word on the Net today. The mantra is find a niche, do this, do that, make a ton of money. Well the truth of the matter is, just like the old gold rush, by the time you find out about a great money making niche, so has a 100,000 others. You end up shoulder to shoulder in that virtual gold field, digging, and digging. The sad part is that by the time you get there most of the nuggets are gone.

Most internet marketers are banging their heads on their computers trying to sell a $49.00 dollar product to some other would be "internet marketer" who ain't got 49 cents in his paypal account. And then they wonder why they can't make a living on the "Net.

The best way to make a living on-line is to get off-line. Yes the money is Off-Line.
The very best, most lucrative niche is off-line.

The fact of the matter is that there are thousands, maybe hundreds of thousands of people right in your area that have fairly large sums of money set aside, waiting............... Waiting for someone to offer a solution to their problem.
You can be that person.

If you can offer a on-line solution to their off-line problem they will BEG! you to take their money. When you present the solution you can charge on a sliding scale (starting at about $5000.00 and sliding on up).

I know of one lawyer that makes about $400,000 per client. So when I "work" on his website and bring him just ONE client I charge him $40,000, plus maintenance. It's worth it to him.

Please don't let all the doom and gloom about economic downturn effect you way of thinking. There are still a lot of people out there with money to spend.

Who are these people? Small business owners. Small business owners and professional people have advertising budgets, money that is set aside as part of the cost of doing business. Brick and mortar businesses need a web presence. Not just a website, but a website that will be an asset to their bottom line.

Please don't let all the doom and gloom about economic downturn effect you way of thinking. There are still a lot of people out there with money to spend.

Who are these people? Small business owners. Small business owners and professional people have advertising budgets, money that is set aside as part of the cost of doing business. Brick and mortar businesses need a web presence. Not just a website, but a website that will be an asset to their bottom line.

How can you tap into this lucrative resource? Simple.
It is just a matter of knowing what to say and knowing what to do.

When I say 10K in a weekend, I mean on any given weekend you could talk to a business owner, make the right presentation and walk away with a check for 10K. No matter where you live, chances are you are near a town or city that has a business or service that will beg you to take their $5000.00 check.

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